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Friday, August 24, 2007

Article 24 hours January 2006

A VISIT TO YOUR HAIRDRESSER MAY BE THE KEY TO KICK STARTING YOUR NEW YEARS RESOLUTIONS. Are you lacking the motivation to kick-start your New Years resolutions? The answer to building your confidence may lie with your hairdresser. In an industry that understands change and confidence, January provides beauty specialists with an opportunity to make a difference. Most hairdressers know that a change in hairstyle or a subtle change in hair colour may be the confidence booster needed to set and achieve yearly goals. With the right professional, your January makeover may be as important as a trip to the therapist. As President and Creative Director of Canada’s leading beauty destination, Jie Matar has built his leading status on his ability to deliver hair therapy and makeover artistry. January is a busy month at JIE as clients book their makeovers. Jie discusses the significance of hair; it’s effect on confidence and the value of a January makeover. Says Matar “ Hair is part of your head- everything comes out of it, your brain, your confidence, your sensibilities, your personality. It is one of the first and most important things we notice when we meet a person. If your hair does not look good, even the best makeup and designer clothes are diminished. But when your hair is healthy, polished, and easy to manage and in synch with your lifestyle, good things happen. Your confidence rises, there’s a difference in the way you present yourself.When someone comes to my chair, I get inside their soul. I see not only their bone structure, but also their aura - their needs, personality, their aesthetic, where they are in life-hair therapy. This access, more than anything, accounts for my success. I bring to bear not only my skills but also my inspiration - from art, fashion, and architecture. I am thinking about energy and wellness. Everything is directed towards one goal: getting you to the best possible presentation of yourself - a different cut, a new colour, a style that suits you and is easy to maintain and that can change your life. January is a month for change and I encourage all my clients to work with me to build the confidence they need for the rest of the year.” Jie does not profess to know all the answers to achieving New Years resolutions. What he does know is that the confidence to get started is only a makeover away. In finding a suitable professional Jie suggests doing your research. Where is the salon located, who are the clients, who get’s mention in the media. “It’s important that the hairdresser you will entrust with your hair is experienced and interested in knowing you as a person. You may pay a little more but a pro is worth his weight in gold.” If you already have a hairdresser pick up the phone and set an appointment. Groundbreaking and avante-guard Jie has an elite and diverse clientele that include leaders in the fashion, entertainment and lifestyle industry. Recent clients include actresses Kim Cantrell, Jennifer Tilley and Canadian Idol Winner Ryan Malcolm. He has been called “The God of Hair” in Toronto Life and been a contributing stylist to the Canada’s Walk Of Fame, Toronto International Film Festival, CTV and CITYTV. Presently he styles all on air personalities for TORONTO 1 including respected anchors Ben Chin and Sarika Seghal. Jie Matar will deliver advice on beauty, style and fashion on a bi-monthly basis. E-mail your beauty and fashion questions for Jie at jie@salonjie.com

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